Tag: creating
Personalized stories by Mumablue
December 29, 2015  |  Written by M. Rodrigo Brao

Our Wishmaker this month is Mumablue, a publishing house dedicated to create personalized stories for children. The idea was born as a way to motivate children to read. Cristina Rodríguez Blanco, founding partner of this magical initiative realized that digital media put storybooks at risk. She was also aware of the numerous studies on the importance of reading as a means to develop intellectually, expand horizons and encourage empathy and culture. So she decided to partner up with computer engineer, Manuel Córdoba, and create Mumablue. Later, designer Julio Morales and communications director Ro Venegas joined the team and together they sought to create a reading habit in children through personalized stories, as a way of cultivating future great readers. Because “what child wouldn’t want to travel on a unicorn, speak with gnomes or create magic?,” says Cristina.

A magical visit to Famosa´s dream factory
December 3, 2015  |  Written by Carlota Nelson

If you still harbour the joy and excitement of when you were a child, you´ve surely asked yourself, at some point, where and how toys are made. We certainly do. That´s why when Famosa invited us to visit their factory, we immediately travelled towards the Valley of Toys. We wanted to know what happens behind the scenes, especially now, right before Christmas. Join us today to discover who is behind each Famosa toy, doll and play set.

Juegorama 2014: How Toys are Made
November 18, 2014  |  Written by M. Rodrigo Brao

Juegorama, the annual study on children and toys, conducted by Famosa, is about to be see the light. Like each year, Juegorama provides significant information, which you shouldn´t miss as a parent. The 2014 edition however marks a special date as it celebrates its 5th anniversary. The chosen topic this year is: How Toys are Made, unveiling the entire process from an initial idea all the way until it reaches our children´s hands. Have you ever wondered how toys are made?